A Whale of a Business

America's marine theme parks are big business, attracting twenty million visitors each year. FRONTLINE examines the money, power, and politics of the captive marine mammal industry through the story of Keiko, the killer whale star of Hollywood's, FREE WILLY. The film traces Keiko's fourteen years in captivity, examines the capture, transport, and treatment of marine mammals, and explores human understanding of, and relationship with, these large creatures.