TEDTalks

TEDTalks

ЗаконченYouTube
Сезон 2013, Серия 189

Michael Porter: Why business can be good at solving social problems

20 мин.

Why do we turn to nonprofits, NGOs and governments to solve society's biggest problems? Michael Porter admits he's biased, as a business school professor, but he wants you to hear his case for letting business try to solve massive problems like climate change and access to water. Why? Because when business solves a problem, it makes a profit — which lets that solution grow.

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